National Association of Hispanic Publications

Washington, DC

Keynote for Publisher’s Breakfast & GM’s Latino of the Year Award – Friday, October 21, 2016

By

Keynote for Publisher’s Breakfast & GM’s Latino of the Year Award – Friday, October 21, 2016

Mr. Robert Renteria

Mr. Robert Renteria grew up poor in the barrio of East Los Angeles with an alcoholic and heroin addict father. Handicapped and abused as a child, he became a school dropout who regretfully lived the gang and drug dealing lifestyle.

Deciding to transform his life, Robert got his GED and joined the military to honorably serve his country. Robert talked his way into a laundry management company and later became the Executive Vice President of a publicly traded company on the NYSE. Robert proceeded to open his own successful laundry distribution company only to realize that the two greatest days in life are the day you are born and the day you realize why you were born. Robert closed his company to fulfill his true mission: help change the landscape of youth around the world.

Today, Robert is an international award winning Latino author and disabled veteran whose books “From the Barrio to the Board Room”, “Mi Barrio” and “Little Barrio” are taught around the world. Robert Renteria is the first Latino in the world to receive two National Dr. Martin Luther King Jr. awards for his work as a civil rights leader and a Latino voice in educational reform.

on October 12, 2016

 

Featured Gala EntertaineR: Carlos Unger

By

Carlos Unger

Carlos Unger

The young Mexican singer and actor, will present his new show at the NAHP Gala which includes his latest album: CARLOS UNGER ” ÍNTIMO.”

Carlos a singer, composer, actor as well as radio & TV presenter. His careers has taken off in Mexico and the U.S. and the opportunity to sing for the 1st time his new album’s songs during the NAHP Convention in front of publishers and editors of the U.S. Hispanic publications is an opportunity for which he has been preparing for the last few weeks.

Don’t miss this talented young artist and register now!

Sports Leagues Foul Out on NAHP Advertising

By

Sports Leagues Foul Out on NAHP Advertising
By Stacy M. Brown, Special to NAHP

NBA

The NBA, MLB, NHL, NFL and MLS combine to spend more than $1 billion annually to advertise their game to consumers.  With the Hispanic consumer growing as well as the dollars they have to spend, the leagues continue to overlook Spanish-owned newspapers when it comes to advertising.

Their excuse:
“Each year, our efforts and connections with Hispanic media across broadcast, print and online platforms become more extensive,” said Ileana Pena, senior director of business communications for Major League Baseball.

“Our overall marketing strategy is to reach our fans in places where they engage us,” said Gustavo de Mello, the senior vice president of strategy, planning and integration for the NBA.

“NBA consumption overall – globally and regardless of language – continues to grow in digital and mobile platforms, which is where we focus our marketing efforts,” de Mello said.

However, Hispanics young and old have a strong attachment to print, the only source where they are getting information on how to live in the community, said Gail Smith, a board member and vice president for NAHP and publisher and managing director for Impacto Latin News in New York.

To download full article visit: LEAGUES

Presentation of Exclusive NAHP Automotive Report by VP of IHS Automotive, Mark Bland

By

About the Speaker

Marc Bland

Marc Bland Vice President, Diversity & Inclusion IHS Markit

As the Vice President of Diversity & Inclusion for IHS Markit, Marc is responsible for the development and enhancement of IHS Markit business opportunities within the growing and diverse automotive market. In this role, Marc works across the IHS Markit organization to ensure their broad suite of products and custom solutions address the unique marketing needs of those seeking to reach the African American, Asian, Hispanic, Women, Military and LGBT (Lesbian, Gay, Bi-Sexual & Transgendered) automotive communities.

NAHP Socially Responsible

By

NAHP will be visiting Caridades Cristianas in McAllen to present donations by our Corporate Sponsors…We thank you for the support to our organization and community!

Sister Norma Pimentel, of Caridades Cristianas, has been acknowledged by Pope Francis for the work done in assisting over 20,000 immigrants.

If you would like to donate items to the cause, here is a small list of the most important necessities:
– Shoes all sizes for men, women, children & infants
– Clothes for children and adults of all sizes
– Baby supplies for toddlers (diapers, baby wipes, bottles)
– Toiletries for men and women
– Sealed snacks